Learning from Previous Mistakes

October 19th, 2009 2 Comments Posted in Michael Kreppein, Other Interesting Sites, Process, Selling

Fabulous article about Hulu from Fast Company magazine. Great lessons for every entrepreneur, every growing company or company wishing they could grow.

Can Hulu Save Traditional TV? -

Lessons to be learned for all on:

  • Improving user experience
  • Using analytics to figure out what users want instead of asking them (because they don’t tell you – think Edsel)
  • “Dinosaur” TV networks learning from a lesson (missing out on YouTube) and taking the appropriate steps.   RIAA needs to do the same
  • How to build revenue and market share.  Amen!

Yes, I know this blog post is not about referrals. But I’ve been reading Fast Company a lot lately and find so many of them to be well written and insightful.  Their articles should be required reading for anyone looking to grow in the new economy.  Maybe that’s why it’s called, “Fast Company”

hulu fastcompany

Inquisix Seeks Amazing Interns.

April 30th, 2009 1 Comment Posted in Betsy MacKinnon

 

 

(We promise you won't have to wear the goofy shirt)

(Goofy shirt not required)

Inquisix is looking for a few good great interns.  

Do you blog? Love business, marketing and PR? Fascinated by Social Media and can succinctly express yourself in 140 characters or less?

Inquisix is a up & coming business referral network start-up looking for some marketing and sales interns. This is an unpaid internship.

At Inquisix, we all wear a lot of hats. This is a fantastic opportunity for the right person. No coffee-making, no errands, no copying. You’ll be thrown right into the fray, get hands-on experience and will have genuine work-product to show for your efforts. Areas you may work on: strategy, blogging, tweeting, member relations, sales presentations/materials, and media outreach.

We want enthusiastic, creative entrepreneurial problem solvers who happen to be persuasive writers and speakers. Our interns will work remotely, so while we’re based in Boston, you needn’t be (though we prefer it)– you do need to be self-directed and be able to work independently, have a computer with dedicated Internet access and can consistently devote at least 10-15 hours a week to us. 

Above all be smart (book/street, it all works for us.)

So send shoot us an email with your resume and why you want to be our intern. Charm us, dazzle us. Be creative. 

Send your resume, pitch letter and a sample “tweet” to:

Betsy MacKinnon, V.P. Marketing & Communications at Inquisix 

betsy@inquisix.com